Stay Creatively Inspired: 5 Tips Every Podcaster Needs Feeling stuck? Here’s how to keep your podcast fresh and inspired: Rotate Your Format Mix solo episodes, interviews, Q&A, or storytelling — treat your podcast like a TV season with new arcs to keep it exciting. Follow Your Curiosity What confuses you in your niche? What would you Google at 2 a.m.? Let your own questions spark fresh content. Crowdsource Ideas Ask your audience what they want! Host AMAs or polls to discover new topics and...
7 days ago • 1 min read
The Podcast Ad Boom: What You Need to Know Right Now The podcast advertising market is growing rapidly, creating significant opportunities for podcasters: 78% of agencies and brands are already advertising in podcasts — that’s a 5X increase since 2015. 69% say they plan to spend on podcast ads in the next six months, setting a new eleven-year record. 91% have discussed podcast advertising as a potential media investment, indicating strong interest. Despite this growth, many advertisers are...
12 days ago • 1 min read
Make Your Podcast Stand Out: Cover Art & Thumbnail Tips Effective Podcast Cover Rules Use minimal, meaningful text (5 words max). Choose clean, readable fonts (bold sans-serif). Ensure high contrast between text and background. Keep it simple — avoid clutter and cliché images. Reflect your podcast’s brand and tone visually. Always test your design at small sizes for readability. Strong Episode Thumbnail Design Use a consistent template with podcast branding for all episodes. Feature unique...
14 days ago • 1 min read
In Case You (Were Podcasting and) Missed It U.S. leads in video podcast growthAbout 15% of Americans listen to podcasts weekly, with many shows now available as videos on YouTube and TikTok. In contrast, Northern Europe still prefers traditional audio. The U.S. is leading the shift toward video podcasting. Read more Free SEO tool by PodsqueezePodsqueeze launched a free tool that helps podcasters improve discoverability by suggesting keywords, titles, and descriptions — no tech skills...
19 days ago • 1 min read
Gear Tips to Boost Your Podcast Quality After 500+ podcast episodes, Buzzsprout’s Alban Brooke shares the gear he actually recommends — no affiliate links, just honest, real-world advice from years of hands-on experience. Best beginner setup under $100 — including why the Samson Q2U mic is a game changer for clear audio without extra equipment. Pro-level gear that delivers studio-quality sound, perfect if you want to upgrade without overspending. Key tip: Always monitor your recording with...
21 days ago • 1 min read
Off the Mic, Into the Room: Why Live Events Matter More Than Ever More than downloads and CPMs — what your podcast really needs is a room full of real people. In a landscape flooded with AI-generated content, live podcast events are becoming the ultimate proof of authenticity — and a powerful revenue stream. Here’s why it matters: Build deeper trust with your audience Monetize beyond merch & ads Turn passive listeners into active community members Land high-value partnerships & brand deals...
26 days ago • 1 min read
How to Really Measure Podcast Ads’ Impact Most ad tracking tools give credit only to the last click — but podcast ads work differently. They build trust and plant ideas long before someone buys. Here’s how to see their true power: Don’t rely only on pixels. They miss the bigger story. Podcast ads influence people over days or weeks, not just minutes. Remember engagement matters. Listeners spend 30–60 minutes focused on the host’s voice — not just scrolling past an ad. Think beyond clicks....
28 days ago • 1 min read
In Case You (Were Podcasting and) Missed It WTF comes to an end after 16 years After 16 years and over 1.1 billion downloads, Marc Maron is ending his iconic WTF podcast. A defining voice in podcasting, the show wraps up on his own terms. Read more YouTube leads but doesn’t dominate podcasting While YouTube is now the most used platform by 39% of weekly podcast consumers, most listeners still use multiple apps, keeping the podcast ecosystem diverse. Read more The winners of the True Crime...
about 1 month ago • 1 min read
Podcast Ads Are Outperforming — And Here’s the Proof New research from Sounds Profitable and Magellan AI reveals something remarkable: 86% of ad-supported podcast listeners recall hearing an ad recently — the highest recall rate among all measured media. But the real surprise? There’s virtually no gender gap in recall: Male listeners: 86% Female listeners: 85% That kind of parity is rare. Across most other media — from AM/FM radio to Reddit — men and women recall ads at very different rates....
about 1 month ago • 1 min read