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News From the Podcasting Industry, Thoughts on AI, "Crap Telly", and More
In Case You (Were Podcasting and) Missed It⬆️ Podimo names a big Amazon Studio player to lead its podcast platform. 🎙️Turn your podcast into an event. Sounds Profitable examines the benefits. 🤖 Should brands (or your podcast brand) use AI on social media? Marketing Brew has an opinion. 👍🏼 Rotten Mango and the Diddy trial unseated Joe Rogan this week. Proving, yet again, that the podcast world is unpredictable. 📺 The Guardian asks if video podcasts are the future or just "crap telly."
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Why Podcast Downloads Improve Accessibility Making podcast episodes downloadable is one of the simplest ways to improve accessibility—and listener trust. Downloads allow people to listen offline, use assistive or custom playback tools, and avoid interruptions caused by poor connectivity or data limits. They also support listeners with visual, cognitive, or neurodivergent needs who benefit from predictable, interruption-free playback. While downloads represent a small share of total listens,...
The Inventory and the Scale: Growing Audiences Starts with Creators Following up on last week’s look at entry barriers, this week we dive into how to support underrepresented creators so podcast audiences can truly grow in 2026.Key Takeaways: • Representation shapes audiences: Audiences reflect the diversity of creators; marketing alone isn’t enough. • Different challenges, different solutions: • Entry barriers for women need role models and industry support. • Retention challenges for LGBTQ+...
Books Every Podcaster Can Learn From Podcasting tools and platforms change fast—but the fundamentals don’t. This curated reading list highlights books that help podcasters strengthen the skills that matter most: storytelling, interviewing, audience understanding, creativity, and sustainable growth. The recommendations span narrative audio, journalism, interviews, collaboration, mindset, and monetization. Some focus on craft and story structure, others on building trust with listeners, growing...