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News From the Podcasting Industry, Thoughts on AI, "Crap Telly", and More
In Case You (Were Podcasting and) Missed It⬆️ Podimo names a big Amazon Studio player to lead its podcast platform. 🎙️Turn your podcast into an event. Sounds Profitable examines the benefits. 🤖 Should brands (or your podcast brand) use AI on social media? Marketing Brew has an opinion. 👍🏼 Rotten Mango and the Diddy trial unseated Joe Rogan this week. Proving, yet again, that the podcast world is unpredictable. 📺 The Guardian asks if video podcasts are the future or just "crap telly."
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Wavve Audio Insider
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Gear Tips to Boost Your Podcast Quality After 500+ podcast episodes, Buzzsprout’s Alban Brooke shares the gear he actually recommends — no affiliate links, just honest, real-world advice from years of hands-on experience. Best beginner setup under $100 — including why the Samson Q2U mic is a game changer for clear audio without extra equipment. Pro-level gear that delivers studio-quality sound, perfect if you want to upgrade without overspending. Key tip: Always monitor your recording with...
Off the Mic, Into the Room: Why Live Events Matter More Than Ever More than downloads and CPMs — what your podcast really needs is a room full of real people. In a landscape flooded with AI-generated content, live podcast events are becoming the ultimate proof of authenticity — and a powerful revenue stream. Here’s why it matters: Build deeper trust with your audience Monetize beyond merch & ads Turn passive listeners into active community members Land high-value partnerships & brand deals...
How to Really Measure Podcast Ads’ Impact Most ad tracking tools give credit only to the last click — but podcast ads work differently. They build trust and plant ideas long before someone buys. Here’s how to see their true power: Don’t rely only on pixels. They miss the bigger story. Podcast ads influence people over days or weeks, not just minutes. Remember engagement matters. Listeners spend 30–60 minutes focused on the host’s voice — not just scrolling past an ad. Think beyond clicks....