The Podcast Ad Boom: What You Need to Know Right NowThe podcast advertising market is growing rapidly, creating significant opportunities for podcasters:
Despite this growth, many advertisers are still cautious, allocating relatively small budgets, which limits the potential impact. Experts recommend that brands dedicate at least 5% of their digital ad budgets to podcast advertising. This shift could lead to increased ad spending and more opportunities for podcasters. Understanding these trends can help podcasters better position their shows to attract advertisers and maximize revenue. Create Viral Podcast Videos in SecondsWhether you’re just starting out or already creating, Wavve’s AI-powered tools help you craft stunning social videos from your episodes in seconds. Boost engagement, reach new listeners, and grow your audience effortlessly.
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In Case You (Were Podcasting and) Missed It Golden Globes to add best Podcast Category in 2026For the first time, the Golden Globes will include a Best Podcast category, choosing six nominees from the top 25 shows ranked by data firm Luminate. This shows podcasting’s growing cultural impact and industry recognition. Read more Podcast episode releases decline in JuneNew podcast episodes dropped 4.7% in June versus May. Spotify leads with 26.6% market share, while Spreaker, Buzzsprout, Podbean,...
Stay Creatively Inspired: 5 Tips Every Podcaster Needs Feeling stuck? Here’s how to keep your podcast fresh and inspired: Rotate Your Format Mix solo episodes, interviews, Q&A, or storytelling — treat your podcast like a TV season with new arcs to keep it exciting. Follow Your Curiosity What confuses you in your niche? What would you Google at 2 a.m.? Let your own questions spark fresh content. Crowdsource Ideas Ask your audience what they want! Host AMAs or polls to discover new topics and...
Make Your Podcast Stand Out: Cover Art & Thumbnail Tips Effective Podcast Cover Rules Use minimal, meaningful text (5 words max). Choose clean, readable fonts (bold sans-serif). Ensure high contrast between text and background. Keep it simple — avoid clutter and cliché images. Reflect your podcast’s brand and tone visually. Always test your design at small sizes for readability. Strong Episode Thumbnail Design Use a consistent template with podcast branding for all episodes. Feature unique...