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Weekly Wrap: Building a Podcast Audience from a Content Pro, Gender Disparity, and Charlie Brown
In Case You (Were Podcasting and) Missed It👩🏽 Joe Rogan is skewing the data. Sounds Profitable examines gender disparity in podcasting. 📊 Andy Crestodina is a content marketing guru. When he's talking about building trust and traffic, it's a good idea to listen. 🧪 Like science? iHeartRadio has a list of the best science podcasts. 🥜 You're a podcast, Charlie Brown! Unpacking Peanuts is one of The Guardian's podcast picks of the week. The Lighter SideWe couldn't resist asking AI Test Kitchen what Charlie Brown listening to a Peanuts podcast looks like. Now you know. Chuck doesn't look overly pleased. Maybe that has something to do with the fact that his earphone cord appears to have a gap, or perhaps it's because he's dreading the next time Lucy wants him to kick a football.
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Podcast Diversity Report Reveals Major Gaps A new USC Annenberg Inclusion Initiative study shows that top U.S. podcasts still lack meaningful diversity—especially compared to leading TV, film, and music. Key findings: 64% of hosts on top 2024 U.S. podcasts are men. Video podcasts skew even more male, with the biggest imbalance in business & tech—92% male-hosted. Women-hosted shows still feature mostly male guests (54%). True crime is the only category with a female-majority of hosts (53%),...
Find Your Next Podcast Topic Choosing a strong topic is one of the most important steps in launching (or refreshing) a podcast. When you pick something you're genuinely curious about, it’s easier to stay consistent — and much easier to attract listeners who stick around. This guide offers 60+ niche topic ideas ranging from psychology, tech, DIY, reviews, outdoor adventures, storytelling, and true crime to finance, branding, food, fitness, and more. You’ll also find 15 podcast format options —...
In Case You (Were Podcasting and) Missed It Audio Still #1 for Podcast ListeningNew research shows audio remains dominant: only 8% watch podcasts exclusively on YouTube, and most YouTube viewers also listen elsewhere. Apple Podcasts Releases 2025 Top ChartsApple shared 2025’s most popular shows, new launches, most followed, most shared, and top channels across 70 countries. New Study: The Real Cost of Adding VideoA fresh report finds video production is 77% more expensive, requires 50% more...