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Weekly Wrap: A Potential Podcast Audience, and Fyre Fest Returns
In Case You (Were Podcasting and) Missed It👩🏽 There's a potential new podcast audience out there that Sounds Profitable likes to call "The Persuadables". Find out what their story is. 🦊 The rise of Fox news, Stevie Wonder, garbage, and reality TV. This week's favorite podcasts from The Guardian are a very mixed bag. 🔥 What could possibly go wrong? Fyre Fest 2 has been announced by the same fraudster who put together the disastrous original. Expect podcasts, memes and documentaries to follow. 🧳 On the road again. iHeartRadio has a list of the best travel podcasts. The Lighter SideApparently AI is just a confused about politics as most Americans. This is what it thinks a political podcast listener looks like. Not sure what's going on with the American flag on her hat. Maybe it was on sale? And the random shoe doesn't really make much sense (partial credit for it being red, white, and blue). This one is far from perfect.
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The Inventory and the Scale: Growing Audiences Starts with Creators Following up on last week’s look at entry barriers, this week we dive into how to support underrepresented creators so podcast audiences can truly grow in 2026.Key Takeaways: • Representation shapes audiences: Audiences reflect the diversity of creators; marketing alone isn’t enough. • Different challenges, different solutions: • Entry barriers for women need role models and industry support. • Retention challenges for LGBTQ+...
Books Every Podcaster Can Learn From Podcasting tools and platforms change fast—but the fundamentals don’t. This curated reading list highlights books that help podcasters strengthen the skills that matter most: storytelling, interviewing, audience understanding, creativity, and sustainable growth. The recommendations span narrative audio, journalism, interviews, collaboration, mindset, and monetization. Some focus on craft and story structure, others on building trust with listeners, growing...
In Case You (Were Podcasting and) Missed It Home Is Now Where Americans Listen MostAmericans now consume most audio at home, not in cars, with at-home listening stabilizing at around 55% of total audio use, per Edison Research. Video Podcasts Still Struggle Across AppsAlthough video podcasts exist in open RSS, most podcast apps don’t fully support video playback. Only a small share of listeners actually see video when pressing play. Podcast Launches Inched Up in 2025New podcast feeds rose...