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Weekly Wrap: A Potential Podcast Audience, and Fyre Fest Returns
In Case You (Were Podcasting and) Missed It👩🏽 There's a potential new podcast audience out there that Sounds Profitable likes to call "The Persuadables". Find out what their story is. 🦊 The rise of Fox news, Stevie Wonder, garbage, and reality TV. This week's favorite podcasts from The Guardian are a very mixed bag. 🔥 What could possibly go wrong? Fyre Fest 2 has been announced by the same fraudster who put together the disastrous original. Expect podcasts, memes and documentaries to follow. 🧳 On the road again. iHeartRadio has a list of the best travel podcasts. The Lighter SideApparently AI is just a confused about politics as most Americans. This is what it thinks a political podcast listener looks like. Not sure what's going on with the American flag on her hat. Maybe it was on sale? And the random shoe doesn't really make much sense (partial credit for it being red, white, and blue). This one is far from perfect.
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The Podcast Ad Boom: What You Need to Know Right Now The podcast advertising market is growing rapidly, creating significant opportunities for podcasters: 78% of agencies and brands are already advertising in podcasts — that’s a 5X increase since 2015. 69% say they plan to spend on podcast ads in the next six months, setting a new eleven-year record. 91% have discussed podcast advertising as a potential media investment, indicating strong interest. Despite this growth, many advertisers are...
Make Your Podcast Stand Out: Cover Art & Thumbnail Tips Effective Podcast Cover Rules Use minimal, meaningful text (5 words max). Choose clean, readable fonts (bold sans-serif). Ensure high contrast between text and background. Keep it simple — avoid clutter and cliché images. Reflect your podcast’s brand and tone visually. Always test your design at small sizes for readability. Strong Episode Thumbnail Design Use a consistent template with podcast branding for all episodes. Feature unique...
In Case You (Were Podcasting and) Missed It U.S. leads in video podcast growthAbout 15% of Americans listen to podcasts weekly, with many shows now available as videos on YouTube and TikTok. In contrast, Northern Europe still prefers traditional audio. The U.S. is leading the shift toward video podcasting. Read more Free SEO tool by PodsqueezePodsqueeze launched a free tool that helps podcasters improve discoverability by suggesting keywords, titles, and descriptions — no tech skills...