Each week, we bring the Wavve Maker community relevant news and encouragement in the world of audio marketing and podcasting.
In this issue:
Radio on social media is the perfect place to engage listeners. And Kicks 99 out of Augusta, GA, is doing it right. On brand colors. Fun photos of the hosts. Tying in a "secret sound" from listening. All are brilliant together in a wavve video that can be quickly created with no video editing. 👏
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I hope you enjoyed this week's Wavve Audio Insider. Have a great week!
Jeff Dolan
CEO
Wavve
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
TV & Film Podcasts: A Massive Growth Opportunity New research shows a huge untapped space in podcasting: Big audience potential: Over half of Americans want TV/film podcasts, but only 19% listen today. They influence streaming:16% of listeners have subscribed to a streaming service after hearing about a show. Highly engaged fans: 79% recommend podcasts to others — strong word-of-mouth power. Smart TVs fuel discovery: More podcast listening now happens on smart TVs, tightening the link between...
How to Get Your Podcast Recognized Awards boost your podcast’s credibility, visibility, and authority — even a nomination can help you stand out. Why Awards Matter Build trust with listeners Improve search visibility Open doors to sponsors & press How to Prepare Refine your format and keep it consistent Improve audio quality Strengthen branding Gather reviews & mentions for social proof Submitting & Promoting Pick awards that fit your genre Announce nominations across your channels Use badges...
In Case You (Were Podcasting and) Missed It TikTok Enters PodcastingTikTok is officially moving into podcasting, launching the TikTok Podcast Network with up to 25 creator-led shows. The platform is partnering with iHeartMedia to build new video-ready studios in LA, NY, and Atlanta, alongside co-branded radio stations and live events. Apple Adds AI-Generated ChaptersApple Podcasts will introduce automatic AI-created chapters for nearly all episodes with the release of iOS 26.2 next...