Tuesday Tips: The Role of Podcasting in Journalism Keeps Growing


Sponsored by: Hubspot

Start using the CRM that’s 100% free — with something for everyone.

HubSpot offers an intuitive, top-rated custom relationship management platform designed specifically for small businesses. With its user-friendly interface and robust features, you can effortlessly manage leads, track sales performance, and gain a deeper understanding of your customers. Plus, it allows you to store and manage up to 1,000,000 contacts with no limits on users or customer data, making it a perfect fit for businesses at any stage of growth.

Whether you're just starting out or scaling up, HubSpot's comprehensive set of tools will help you stay on top of customer conversations, close deals faster, and grow your business.

Best of all, HubSpot’s CRM is completely free to use.

It’s time to focus on what matters most: your customers. Let HubSpot handle the rest.


Podcasting's Role in Modern Journalism

We posted an article about this topic in August. The points we made back then are still valid, but the impact podcasting has on journalism has grown even bigger. Think about how influential podcasts were on the 2024 presidential election, or more recently the moves by journalists like Chuck Todd and Chris Wallace from TV to podcasting.

Here are a few of the reasons why podcasts make sense as a key component of modern-day journalism.

  • They offer the ability for in-depth reporting.
  • Podcasts are easily accessible and convenient.
  • They allow for diverse perspectives.
  • Podcasts can effectively tell engaging stories.
  • They offer monetization options that legacy media may not.

Expect this trend to continue. If you're a podcaster who's main theme is news, the future looks bright.


Webinar Alert: The Advertising Landscape

Sounds Profitable is hosing a free webinar on April 16 at 2 p.m. (EST). According to the Sounds profitable website, the webinar provides "the most comprehensive picture to date of podcasting’s strengths and weaknesses as an advertising vehicle."

Sounds like a good idea to us. Register here.


Gain Valuable Insights from the Wavve Blog

We cover everything from the best ways to build an audience and successful podcast marketing strategies to choosing the right equipment on a budget.

Learn all about the podcast industry from those who know.


📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who?
Spotlight your brand in our newsletter! Join the fun, grab limited spots, and reach thousands.
Act fast!💡🌠

This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text.

Wavve Audio Insider

Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.

Read more from Wavve Audio Insider
TikTok Joins Podcasting, Apple Adds AI Chapters & New Indie Insights

In Case You (Were Podcasting and) Missed It TikTok Enters PodcastingTikTok is officially moving into podcasting, launching the TikTok Podcast Network with up to 25 creator-led shows. The platform is partnering with iHeartMedia to build new video-ready studios in LA, NY, and Atlanta, alongside co-branded radio stations and live events. Apple Adds AI-Generated ChaptersApple Podcasts will introduce automatic AI-created chapters for nearly all episodes with the release of iOS 26.2 next...

IG Tweaks, Tems’ Surprise EP & Acast Uplist

Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.

Smarter Social Scheduling for Podcasters

5 Scheduling Mistakes That Hurt Your Podcast’s Social Media Scheduling posts saves time — but if you’re not careful, automation can backfire. Here are the key pitfalls to avoid: Over-scheduling: Too many pre-planned posts make your feed feel rigid and out of touch. Keep room for timely content. Same post everywhere: Each platform needs its own tone and format — don’t copy/paste. Ignoring analytics: Review performance regularly or you’ll keep posting at the wrong times. Outdated posts: Bulk...