If Your Podcast Is Timely, It Can Mean New ListenersBeing timely is a great way to get on the radar of new listeners. And with the large amount of days or months dedicated to specific causes/hobbies/pastimes, you should easily be able to find an occasion that fits with your podcast theme. Does your podcast have a reason at all to talk about gems like these?
If these don't resonate, there are hundreds of others to choose from. Brandwatch has an extensive list, and so does the aptly named AwarenessDays.com. Look ahead and build a podcast or two around a future event. Being timely conveys the message that your podcast is paying attention, and you may show up in some searches that expose you to new listeners. By the way, International Podcast Day is September 30. Bonus Wavve Knowledge: How to Create a Podcast Editorial CalendarAfter you've sifted through the myriad special days and awareness months, pick out a few that are relevant and put them on your editorial calendar. If you don't have an editorial calendar, now is an ideal time to start one. It's a great way to stay organized and relevant. Wavve has an article that outlines 8 valuable tips you can use while creating an editorial calendar.
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