Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Tuesday Tips: How Timely Content Can Grow Your Podcast Audience
If Your Podcast Is Timely, It Can Mean New ListenersBeing timely is a great way to get on the radar of new listeners. And with the large amount of days or months dedicated to specific causes/hobbies/pastimes, you should easily be able to find an occasion that fits with your podcast theme. Does your podcast have a reason at all to talk about gems like these?
If these don't resonate, there are hundreds of others to choose from. Brandwatch has an extensive list, and so does the aptly named AwarenessDays.com. Look ahead and build a podcast or two around a future event. Being timely conveys the message that your podcast is paying attention, and you may show up in some searches that expose you to new listeners. By the way, International Podcast Day is September 30. Bonus Wavve Knowledge: How to Create a Podcast Editorial CalendarAfter you've sifted through the myriad special days and awareness months, pick out a few that are relevant and put them on your editorial calendar. If you don't have an editorial calendar, now is an ideal time to start one. It's a great way to stay organized and relevant. Wavve has an article that outlines 8 valuable tips you can use while creating an editorial calendar.
​ 📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who?​ This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
Wavve Audio Insider
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
The Podcast Ad Boom: What You Need to Know Right Now The podcast advertising market is growing rapidly, creating significant opportunities for podcasters: 78% of agencies and brands are already advertising in podcasts — that’s a 5X increase since 2015. 69% say they plan to spend on podcast ads in the next six months, setting a new eleven-year record. 91% have discussed podcast advertising as a potential media investment, indicating strong interest. Despite this growth, many advertisers are...
Make Your Podcast Stand Out: Cover Art & Thumbnail Tips Effective Podcast Cover Rules Use minimal, meaningful text (5 words max). Choose clean, readable fonts (bold sans-serif). Ensure high contrast between text and background. Keep it simple — avoid clutter and cliché images. Reflect your podcast’s brand and tone visually. Always test your design at small sizes for readability. Strong Episode Thumbnail Design Use a consistent template with podcast branding for all episodes. Feature unique...
In Case You (Were Podcasting and) Missed It U.S. leads in video podcast growthAbout 15% of Americans listen to podcasts weekly, with many shows now available as videos on YouTube and TikTok. In contrast, Northern Europe still prefers traditional audio. The U.S. is leading the shift toward video podcasting. Read more Free SEO tool by PodsqueezePodsqueeze launched a free tool that helps podcasters improve discoverability by suggesting keywords, titles, and descriptions — no tech skills...