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Weekly Wrap: The 60 Minutes Franchise Makes a Move, Big Money Podcasts, and More AI
In Case You (Were Podcasting and) Missed It⏱️ Does "fast" mean it will be quicker than an hour? CBS is debuting the 60 Minutes FAST channel. 60 Minutes continues to be a content juggernaut across all kinds of platforms. 📊 Big dollar podcasting deals mean good things for podcasting overall. These big time hosts are getting big time deals. 🤖 Banter between AI hosts is now a thing (whether it's intelligent banter or not remains to be seen). How Google is using AI to generate podcasts from your ideas. ☑️ If you're one of the few who just haven't had enough politics yet. Audible lists the most listened to top 11 political podcasts of 2024. The Lighter SideWe are indeed still messing around with Google's AI Test Kitchen. This week's is easily the most insightful image generation to date. The prompt was simply, "what the world looks like without podcasts." Nailed it! The empty headphones are a little eerie, as is the smartphone lying idle (apparently, it no longer serves a purpose without podcasts). Not entirely sure where the cord plugged into the phone goes, but that's a mystery for another day. The bots nailed this one.
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Why Podcast Downloads Improve Accessibility Making podcast episodes downloadable is one of the simplest ways to improve accessibility—and listener trust. Downloads allow people to listen offline, use assistive or custom playback tools, and avoid interruptions caused by poor connectivity or data limits. They also support listeners with visual, cognitive, or neurodivergent needs who benefit from predictable, interruption-free playback. While downloads represent a small share of total listens,...
The Inventory and the Scale: Growing Audiences Starts with Creators Following up on last week’s look at entry barriers, this week we dive into how to support underrepresented creators so podcast audiences can truly grow in 2026.Key Takeaways: • Representation shapes audiences: Audiences reflect the diversity of creators; marketing alone isn’t enough. • Different challenges, different solutions: • Entry barriers for women need role models and industry support. • Retention challenges for LGBTQ+...
Books Every Podcaster Can Learn From Podcasting tools and platforms change fast—but the fundamentals don’t. This curated reading list highlights books that help podcasters strengthen the skills that matter most: storytelling, interviewing, audience understanding, creativity, and sustainable growth. The recommendations span narrative audio, journalism, interviews, collaboration, mindset, and monetization. Some focus on craft and story structure, others on building trust with listeners, growing...