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Weekly Wrap: iHeartRadio's Podcast Award Winners, Spotify Removes a Podcast, and More
In Case You (Were Podcasting and) Missed It🎙️ Michelle Obama has joined the podcasting universe. ❤️ The iHeart Podcast Awards were March 10. See who won. ❓ What is multimodal content and why is it important? This guy will tell you. 🚫 The critics have spoken. Spotify has taken down Andrew Tate's podcast. 🤷🏾♂️ There's a paywall here, but Bloomberg offers an interesting take on the evolving definition of what it means to be a podcast.
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How to Promote Your Podcast Effective promotion starts with a solid show. Validate a few episodes, then focus on clear messaging and consistent systems. 1. Build the Basics Define your topic, audience, and value. Create a clean, SEO-friendly website for easy discovery. 2. Use Your Own Channels Send episode updates via email. Share clips, quotes, and summaries on social. 3. Repurpose Smartly Short video clips Written summaries Simple quote graphics 4. Expand Your Reach List your podcast on all...
Podcast Diversity Report Reveals Major Gaps A new USC Annenberg Inclusion Initiative study shows that top U.S. podcasts still lack meaningful diversity—especially compared to leading TV, film, and music. Key findings: 64% of hosts on top 2024 U.S. podcasts are men. Video podcasts skew even more male, with the biggest imbalance in business & tech—92% male-hosted. Women-hosted shows still feature mostly male guests (54%). True crime is the only category with a female-majority of hosts (53%),...
Find Your Next Podcast Topic Choosing a strong topic is one of the most important steps in launching (or refreshing) a podcast. When you pick something you're genuinely curious about, it’s easier to stay consistent — and much easier to attract listeners who stick around. This guide offers 60+ niche topic ideas ranging from psychology, tech, DIY, reviews, outdoor adventures, storytelling, and true crime to finance, branding, food, fitness, and more. You’ll also find 15 podcast format options —...