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Weekly Wrap: How the Curiosity Gap Can Draw an Audience, and More on the Podcast Election
In Case You (Were Podcasting and) Missed It❓ Sounds Profitable talks about creating a curiosity gap to draw in listeners. They also talk about a Scottish synth band. Trust me, it all works together. 🔨 Armie Hammer is creating a podcast to relaunch his acting career. There's a lot to unpack here but we have to start with the name, "Hammertime". 🎃 Trick or treat. This week's best of list from The Guardian includes a few creepy podcasts. 🗳️ More on the "podcast election". Salon explores whether legacy media can still reach voters. 🔥 Chalk this up to news you may not really need to know. People Magazine named Jason and Travis Kelce as the sexiest podcast hosts alive. The Lighter SideBack to the old AI image generator. This is what the 2024 podcast election looks like to our future bot overlords, and frankly we have no idea why. The books and clipboard do look very official though. And the Exit sign in the back? Maybe that's a clever nod to the fact that most of us are ready for this election cycle to be over.
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Podcast Diversity Report Reveals Major Gaps A new USC Annenberg Inclusion Initiative study shows that top U.S. podcasts still lack meaningful diversity—especially compared to leading TV, film, and music. Key findings: 64% of hosts on top 2024 U.S. podcasts are men. Video podcasts skew even more male, with the biggest imbalance in business & tech—92% male-hosted. Women-hosted shows still feature mostly male guests (54%). True crime is the only category with a female-majority of hosts (53%),...
Find Your Next Podcast Topic Choosing a strong topic is one of the most important steps in launching (or refreshing) a podcast. When you pick something you're genuinely curious about, it’s easier to stay consistent — and much easier to attract listeners who stick around. This guide offers 60+ niche topic ideas ranging from psychology, tech, DIY, reviews, outdoor adventures, storytelling, and true crime to finance, branding, food, fitness, and more. You’ll also find 15 podcast format options —...
In Case You (Were Podcasting and) Missed It Audio Still #1 for Podcast ListeningNew research shows audio remains dominant: only 8% watch podcasts exclusively on YouTube, and most YouTube viewers also listen elsewhere. Apple Podcasts Releases 2025 Top ChartsApple shared 2025’s most popular shows, new launches, most followed, most shared, and top channels across 70 countries. New Study: The Real Cost of Adding VideoA fresh report finds video production is 77% more expensive, requires 50% more...