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Weekly Wrap: How the Curiosity Gap Can Draw an Audience, and More on the Podcast Election
In Case You (Were Podcasting and) Missed It❓ Sounds Profitable talks about creating a curiosity gap to draw in listeners. They also talk about a Scottish synth band. Trust me, it all works together. 🔨 Armie Hammer is creating a podcast to relaunch his acting career. There's a lot to unpack here but we have to start with the name, "Hammertime". 🎃 Trick or treat. This week's best of list from The Guardian includes a few creepy podcasts. 🗳️ More on the "podcast election". Salon explores whether legacy media can still reach voters. 🔥 Chalk this up to news you may not really need to know. People Magazine named Jason and Travis Kelce as the sexiest podcast hosts alive. The Lighter SideBack to the old AI image generator. This is what the 2024 podcast election looks like to our future bot overlords, and frankly we have no idea why. The books and clipboard do look very official though. And the Exit sign in the back? Maybe that's a clever nod to the fact that most of us are ready for this election cycle to be over.
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The Inventory and the Scale: Growing Audiences Starts with Creators Following up on last week’s look at entry barriers, this week we dive into how to support underrepresented creators so podcast audiences can truly grow in 2026.Key Takeaways: • Representation shapes audiences: Audiences reflect the diversity of creators; marketing alone isn’t enough. • Different challenges, different solutions: • Entry barriers for women need role models and industry support. • Retention challenges for LGBTQ+...
Books Every Podcaster Can Learn From Podcasting tools and platforms change fast—but the fundamentals don’t. This curated reading list highlights books that help podcasters strengthen the skills that matter most: storytelling, interviewing, audience understanding, creativity, and sustainable growth. The recommendations span narrative audio, journalism, interviews, collaboration, mindset, and monetization. Some focus on craft and story structure, others on building trust with listeners, growing...
In Case You (Were Podcasting and) Missed It Home Is Now Where Americans Listen MostAmericans now consume most audio at home, not in cars, with at-home listening stabilizing at around 55% of total audio use, per Edison Research. Video Podcasts Still Struggle Across AppsAlthough video podcasts exist in open RSS, most podcast apps don’t fully support video playback. Only a small share of listeners actually see video when pressing play. Podcast Launches Inched Up in 2025New podcast feeds rose...