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Weekly Wrap: How Podcasts Are Shaping Business, the Best of 2024, and More
In Case You (Were Podcasting and) Missed It🎧 Do you need to escape reality with a new podcast? Vulture has a list of the best new podcasts of 2024. It includes one of the best podcast titles ever, the amazing, Finally! A Show About Women That Isn’t Just a Thinly Veiled Aspirational Nightmare. 📺 The more you know. Sounds Profitable finishes up its deep dive into the differences and similarities between video and audio consumers. 💵 More good news for podcasting. Forbes examines how podcast communities are forging the future of business. 👍🏼 The Guardian's best podcasts of the week list includes 90s nostalgia, Playboy photographers, and true crime, of course. ⬆️ Don't be phony, authentic content resonates. Marketing Mag examines lo-fi content. That's a phrase to pay attention to. The Lighter SideWe were curious what AI thinks the world's best podcast looks like. Apparently, this is it. Actually, this isn't a bad logo, but the copy could use some work. It's not just an audio experience, it's an audio audio experience. You can't get much more aural than that.
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In Case You (Were Podcasting and) Missed It Home Is Now Where Americans Listen MostAmericans now consume most audio at home, not in cars, with at-home listening stabilizing at around 55% of total audio use, per Edison Research. Video Podcasts Still Struggle Across AppsAlthough video podcasts exist in open RSS, most podcast apps don’t fully support video playback. Only a small share of listeners actually see video when pressing play. Podcast Launches Inched Up in 2025New podcast feeds rose...
How to Stop Hating the Sound of Your Voice on a Podcast Many podcasters dislike the sound of their own voice — and that reaction is completely normal. This article explains why we hear ourselves differently than others do, and why confidence improves naturally with practice. It also offers five practical techniques to sound more natural and engaging on mic: Speak naturally, not in a “radio voice” Vary your pace to avoid sounding flat or robotic Use intentional pauses to add emphasis Change...
Who Gets to Start a Podcast — and Who Doesn’t? As we kick off 2026, it’s the perfect time to look at who’s entering podcasting — and who’s being left behind. The Creators 2025 study reveals structural gaps that appear before a mic is ever turned on.Key Insights: • Entry barriers exist: 8% of women create podcasts vs. 15% of men. • Retention isn’t the problem: Women who start are slightly more likely to continue than men (69% vs. 67%). • The gap predates video: Historically, 23% of men vs. 12%...