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Weekly Wrap: How Podcasting Is Playing a Part in the Presidential Election, and Content Ideas for November
In Case You (Were Podcasting and) Missed It🗳️ You mean it's not all about a continuous stream of TV attack ads and unsolicited texts? The New Yorker examines the role podcasts are playing in the 2024 election. 🦃 Now is a good time to add to your editorial calendar. PracticalEcommerce.com has 5 content marketing ideas for November. 🎧 Hey, look at me! Sounds Profitable examines podcasting's constant battle for attention. 🦾 Back to our inevitable bot overlords. This article posted on Medium examines if Google's NotebookLM will disrupt the podcast industry. It's Time to Ask You a QuestionWe've talked countless times about the importance of listening to your podcast audience. Now, we're following our own advice. It's input from real podcasters like you that helps us improve.
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
5 Scheduling Mistakes That Hurt Your Podcast’s Social Media Scheduling posts saves time — but if you’re not careful, automation can backfire. Here are the key pitfalls to avoid: Over-scheduling: Too many pre-planned posts make your feed feel rigid and out of touch. Keep room for timely content. Same post everywhere: Each platform needs its own tone and format — don’t copy/paste. Ignoring analytics: Review performance regularly or you’ll keep posting at the wrong times. Outdated posts: Bulk...
Industry Spotlight: The Overlooked Audience Driving Future Podcast Growth Podcast listening time is rising — now over 6 hours 20 minutes per week — even as overall reach flattens. The industry’s biggest growth opportunity, according to the latest analysis, is women 55+, a demographic that currently spends far less time with podcasts than men and adults 18–54. Why it matters: Podcasts are the #1 ad-supported medium for capturing attention among both men and women. They are also the most...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.