Weekly Wrap: An Interesting Trend in Podcast Formats, How to Build Your Personal Brand, and More


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In Case You (Were Podcasting and) Missed It

🎙️ Some popular podcasters are moving away from the interview format. Ashley Carman at Bloomberg examines the interesting reasons why.

🎧 New Metric Media, which produced the hilarious series Letterkenny, is launching a comedy podcast division. They'll likely put bums in seats.

Sounds Profitable examines the details, and super fine print, of the recent announcement of Spotify for Creators.

🏅 Here come the "best of" lists. Time shares its 10 best podcasts of 2024.

💡 How to balance authenticity and marketing while building your brand. This solid info comes from Rolling Stone, believe it or not.

🗞️ 40 media podcasts that should be on every journalist's radar for 2025. The list comes from the UK but has plenty of validity anywhere.


The Lighter Side

Ummm? Apparently all of the best podcasters are 30-something white dudes with moderate facial hair. This is what AI Test Kitchen generates when asked what the best podcasters of 2024 look like. Our future bot overlords really missed the boat on this one. Also, the guy third from the left appears to have not received a medal. But he's still happy, good for him.

Gain Valuable Insights from the Wavve Blog

We cover everything from the best ways to build an audience and successful podcast marketing strategies to choosing the right equipment on a budget.

Learn all about the podcast industry from those who know.

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Top News: Trends, Events & Big Launches

In Case You (Were Podcasting and) Missed It Podcast Growth Slows as Industry Matures The Podcast Landscape report shows slower U.S. growth, mainly from multicultural audiences. Learn more IAB Upfront Returns with Focus on Video and Metrics On Sept 30, IAB’s Podcast Upfront in New York will spotlight new shows, monetization tools, and AI-driven measurement. Learn more Acast Launches Free Ads Academy Acast’s new Ads Academy offers two free courses and certification in podcast advertising. Learn...

No Tax on Tips, Bandcamp picks & TIFF

Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.

Smart Marketing Moves Every Podcaster Needs in 2025

Podcast Marketing in 2025: What Every Podcaster Should Know Fresh strategies to grow and promote your podcast this year. Be everywhere: list your show on all major directories. Many listeners only search within their favorite apps. Think long-term: marketing is about consistency; keep posting, promoting, and engaging with your audience. Leverage social proof: ask listeners for reviews and ratings — they build trust and visibility. Read the full article Create Viral Podcast Videos in Seconds...