Learn Podcast Insights From the Pros

We certainly hope you like hearing directly from us at Wavve, but we thought some of our successful customers have plenty more to share. We're starting a series where we feature pro podcasters and their stories, so that you can learn from the best in the business.

Mari Wagner: How Ever Be Is An Integral Part of Her Marketing Strategy

Mari Wagner’s faith and lifestyle podcast, Ever Be, has built a large following covering wide-ranging topics like How to Make an Interfaith Marriage Work and What Every Woman Should Know in Her 20s.

The podcast serves as part of a well-executed multi-pronged marketing approach for her brand, West Coast Catholic. There are several important touchpoints Wagner has skillfully created that work together to create brand consistency, drive traffic, cultivate an audience, and ultimately, spread her faith.

• ​Podcast. Ever Be discusses faith and lifestyle issues, and has a catalog of nearly 40 episodes.
• ​Blog. Wagner's blog is well-written, covers a variety of faith-based topics and, most importantly, is kept current.
• ​Social Media. West Coast Catholic has a sizable presence on Instagram, Facebook, TikTok, and Pinterest. It's a smart mix of salesy and topical.
• ​E-commerce Site. This is the payoff for building a robust brand. Wagner has built an intuitive Shopify site with clean design that highlights dozens of religious-themed items.

Wagner is a great example of an entrepreneur putting together a holistic approach to her brand, and using a podcast as a key component to that.

Read our full interview with Wagner on the Wavve blog.

Gain Valuable Insights from the Wavve Blog We cover everything from the best ways to build an audience and successful podcast marketing strategies to choosing the right equipment on a budget. Learn all about the podcast industry from those who know. Learn more from Wavve

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