As a creator and Wavve Maker in the Wavve community, you get this exclusive newsletter, where we talk podcasting, content marketing, and social media.

In today’s email:

• What everyone forgets about "content"
• ​Podcasting has already emerged in a big way. Here's what that means.​
• Putting your full podcast on YouTube? Remember this about ads.
• Wavve Design of the Week
• Podcast Discoverability: 6.5 Interesting Ways to Increase It
• Meme Worthy

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FROM THE DESK OF JEFF DOLAN

What everyone forgets about "content"

Podcast conference talks have surfaced some great conversations about the current reality of podcasting lately.

Especially when it comes to the visualization of the audio. And the distribution into other media formats like video, TV, and even film.

What is podcasting? Has podcasting arrived? Are we in the future yet?

But what are we really talking about here?

We are talking about a story worth sharing.

The medium can be totally different and the best story tellers use everything at their disposal.

The greatest format today that incorporates all the arts is the film.

Many major films have related books, TV shows, toys, podcasts, plays, etc.

In other words, if you have a way of taking in the story through any of your senses, there is an option for you.

And plenty of brands want to pay you to promote it.

Now, let's zoom down to the solo podcasters and audiobook authors.

Do they have the budget or time to create a film based off their podcast or book? Probably not.

What about a YouTube video? Maybe.

So what resources do you have to get your story into as many formats and places as possible?

And what medium is your initial format to create the story?

To many in our community, it's audio. To others it might be the written word.

Start there. Then grow in formats and distribution as your story grows.

Then breathe a sigh of relief.

You don't have to solve all the mysteries of the content industry.

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IN CASE YOU MISSED IT

• ​Podcasting has already emerged in a big way. Here's what that means.​
• ​Putting your full podcast on YouTube? Remember this about ads.​

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SPONSORED

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WAVVE DESIGN OF THE WEEK

If you are not sure where to start with your Wavve design, try this pattern by the You Belong In The C-Suite podcast. Speaker headshot in middle center. Title in upper left corner. Episode number or title under headshot. Leave room for captions under that. Waveform animation under captions. Optional "Listen on" logos at bottom. The bottom strip can be covered up by player icons or platform overlays, so be careful there. Also be careful of the upper left corner, since some platforms put your profile badge there. Overall, this design is simple to follow, design, and re-use. Well done!

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GROW YOUR INFLUENCE

Podcast Discoverability: 6.5 Interesting Ways to Increase It

• Optimize Your Podcasts For SEO
• Focus on Social Media Marketing
• Use Email Marketing to Boost Your Podcast’s Performance
• Develop a Strong Web Presence
• Repurpose Your Podcast Content
• Publish Your Podcast in a Consistent Manner
• Interview Hosts of Podcasts with Similar Topics

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Read Now

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Transform Audio into Engaging Video Clips Give your audio a social media makeover. Wavve turns podcasts, talks, and audiobooks into dazzling video snippets. Amplify reach, captivate followers, and soar! Learn more →​

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MEME WORTHY

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This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text.