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Wavve Audio Insider #138: Video Helped the Podcasting Star
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In today’s email:
The Pros and Cons of Video PodcastingVideo is, and has been, on the rise. In podcasting and in marketing, it's becoming an essential way to reach an audience. While video offers unique benefits, it also comes with challenges. In our latest article, Wavve explores the pros and cons of video podcasting to help you decide if it’s the right format for you. The post offers plenty of insight, but start with these as three tips when getting started.
Video Podcasting Is Growing In PopularityThis post from Forbes, Video Podcasting Growing in Popularity, pairs nicely with the Wavve blog post we mention above. If you don't want to just take our word for it, this article backs it up. One excerpt sums in up well. Last year, three out of the top five podcasts on Spotify’s Top 25 Podcasts in the U.S. featured video components. Notably, many of the top 25 podcasts, such as The Joe Rogan Experience, Call Her Daddy, and This Past Weekend w/ Theo Von, maintained active YouTube accounts, further highlighting the popularity of video podcasting. Analysis: Win Rob's Change is a giveaway done by a show on RAD Radio. Podcasters take note, whimsical promos like this can be a really good idea. The design follows the lighthearted nature of the promo. It's big and bold, but tells you right away what's at stake...buckets of change. Who doesn't want that? 📈 Can AI transform your digital marketing strategy? Here's the answer. 💲 May podcast ad spending's Top 15 spend $40 million. See who. 📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
Wavve Audio Insider
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
In Case You (Were Podcasting and) Missed It 🎧 Sounds profitable breaks down the difference between audio and video podcasting audiences. 📺 Want valuable YouTube view insights? YouTube provides them and this article by Social Media Today examines them. ❓ This week's list of The Guardians favorite podcasts of the week includes one that examines an unfortunate scatological incident at a wedding. We can't make this stuff up. 📊 Ashley Carman's Soundbite newsletter is always worth a read. This...
Today's sponsor is a product near and dear to our heart...WAVVE! 🎙️ New Template Drop Alert! 🚀 Elevate your podcast promotion with Wavve’s latest customizable templates. Designed for podcasters who want to stand out, these templates are sleek, professional, and easy to use. Save $10 on your first month or first month back with code TEMPLATE10 at Wavve.co Merchandising, Your Podcasting Side Hustle So, you've built up a modest audience with your podcast. You can certainly reap the benefits of...
In Case You (Were Podcasting and) Missed It 🗳️ You mean it's not all about a continuous stream of TV attack ads and unsolicited texts? The New Yorker examines the role podcasts are playing in the 2024 election. 🦃 Now is a good time to add to your editorial calendar. PracticalEcommerce.com has 5 content marketing ideas for November. 🎧 Hey, look at me! Sounds Profitable examines podcasting's constant battle for attention. 🦾 Back to our inevitable bot overlords. This article posted on Medium...