In today’s email:
How To Keep Your Podcast ConsistentConsistency is key to building a loyal podcast audience and ensuring long-term success. Regularly publishing high-quality episodes helps establish trust with your listeners and keeps them coming back for more. However, maintaining consistency can be challenging. In this blog post, we’ll explore strategies to help you keep your podcast consistent and sustain your audience’s interest. Why Consistency MattersConsistency in podcasting helps you build credibility, grow your audience, and improve your podcast’s overall quality. Listeners are more likely to subscribe and stay engaged when they know they can rely on your podcast for regular, valuable content. Wavve goes into detail about seven tips to ensure consistency. Here's the overview:
What Makes a Great PodcastRobert Rose knows a thing or two about content marketing. The marketing guru weighs in on what makes podcasts stand out in an article on DesignRush.com. It's never a bad idea to get ideas from marketing experts when it comes to building your audience. Analysis: Neat content boxes are the style here. The use of a copy block in the middle, breaking up the pictures of the host and guest, is a home run. Font choices are all good and the color scheme is appealing (that's not easy to do with yellow and black). We have one suggestion, moving the title up so it occupies just one line of text. That would eliminate some visual interference. We don't mean to be picky, it's still a standout example of good design. 📰 Longform podcast shutters after 12 years. Read the story. 🏭 11 tips for creating brand consistency across all platforms. Learn more 📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
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Industry Spotlight: The Overlooked Audience Driving Future Podcast Growth Podcast listening time is rising — now over 6 hours 20 minutes per week — even as overall reach flattens. The industry’s biggest growth opportunity, according to the latest analysis, is women 55+, a demographic that currently spends far less time with podcasts than men and adults 18–54. Why it matters: Podcasts are the #1 ad-supported medium for capturing attention among both men and women. They are also the most...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
How to Make Your Podcast Truly Great Want to level up your podcast? This guide highlights the essentials: Know your audience — niche targeting makes content more engaging. Cut the jargon — explain complex terms so listeners never feel lost. Use transcripts — improve accessibility, SEO, and repurposing. Keep intros tight — limit ads and housekeeping. Upgrade sound quality — clean audio, good mic technique, and a treated room matter. Prepare as a host — research, structure, and strong...