In today’s email:
How To Keep Your Podcast ConsistentConsistency is key to building a loyal podcast audience and ensuring long-term success. Regularly publishing high-quality episodes helps establish trust with your listeners and keeps them coming back for more. However, maintaining consistency can be challenging. In this blog post, we’ll explore strategies to help you keep your podcast consistent and sustain your audience’s interest. Why Consistency MattersConsistency in podcasting helps you build credibility, grow your audience, and improve your podcast’s overall quality. Listeners are more likely to subscribe and stay engaged when they know they can rely on your podcast for regular, valuable content. Wavve goes into detail about seven tips to ensure consistency. Here's the overview:
What Makes a Great PodcastRobert Rose knows a thing or two about content marketing. The marketing guru weighs in on what makes podcasts stand out in an article on DesignRush.com. It's never a bad idea to get ideas from marketing experts when it comes to building your audience. Analysis: Neat content boxes are the style here. The use of a copy block in the middle, breaking up the pictures of the host and guest, is a home run. Font choices are all good and the color scheme is appealing (that's not easy to do with yellow and black). We have one suggestion, moving the title up so it occupies just one line of text. That would eliminate some visual interference. We don't mean to be picky, it's still a standout example of good design. 📰 Longform podcast shutters after 12 years. Read the story. 🏭 11 tips for creating brand consistency across all platforms. Learn more 📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
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Podcast Statistics You Need To Know Here are the latest numbers shaping the podcast industry in 2025: Global audience grows – 584M listeners worldwide in 2025 (+6.8% YoY), forecast to hit 652M by 2027. US leads the way – 158M monthly listeners; 55% of Americans 12+ now tune in each month. Top platforms – YouTube (39%), Spotify (21%), and Apple Podcasts (8%) dominate U.S. listening. Devices & formats – 70% listen on smartphones; 41% prefer video podcasts, while 30% stick to audio-only....
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
Podcasting Trends 2025: What Podcasters Should Watch Educational shows surge – 88% of listeners now tune in to learn. AI adoption grows – 1 in 4 creators already use tools for quality, transcripts, and notes. Short clips drive discovery – 30–60 sec videos on TikTok, Shorts, and Reels boost reach. Monetization expands – Podcast ad revenue is on track to surpass $4B in 2025, with live events adding more income streams. Video podcasts retain audiences – Viewers stay longer when they can watch...