Each week, we bring the Wavve Maker community relevant news and encouragement in the world of audio marketing and podcasting.
#MakeWavves
The Wavve Design of the Week this week brings a lot. The date and name of the show are clear at the top with a mic icon telling us it's a podcast-focused show. A photo with all the details of the guest. A picture of her product! And a call to action to Listen Now. All on a nice comforting background that relates to the idea of growth and health. There is even the podcast player image there to reinforce the idea to go listen. Pro tip: Replace the static image progress bar with an animated Wavve progress bar to draw more interest.
Awesome job!
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I hope you enjoyed this week's Wavve Audio Insider. Have a wonderful weekend!
Jeff Dolan
CEO
Wavve
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Smart Gift Ideas Podcasters Will Actually Use This 2025 gift guide highlights practical, podcaster-approved ideas for every budget — from small studio essentials to serious gear upgrades. The focus is on gifts that improve sound quality, workflow, comfort, and on-camera presence, whether for beginners or experienced creators. What stands out: Everyday essentials like windscreens, cable organizers, and rechargeable batteries solve real studio frustrations. Mid-range upgrades (mics, interfaces,...
Episode Length: What Really Matters (and What Doesn’t) How long should your podcast episodes be? There’s no universal rule — the ideal length is simply as long as your content stays valuable. Don’t stretch an episode to fill time, and don’t cut it short if the substance isn’t there yet. While most listeners prefer episodes between 15–60 minutes, data shows huge variation across genres. What matters more is consistency, a clear format, and releasing episodes your audience can rely on. Bottom...
How to Promote Your Podcast Effective promotion starts with a solid show. Validate a few episodes, then focus on clear messaging and consistent systems. 1. Build the Basics Define your topic, audience, and value. Create a clean, SEO-friendly website for easy discovery. 2. Use Your Own Channels Send episode updates via email. Share clips, quotes, and summaries on social. 3. Repurpose Smartly Short video clips Written summaries Simple quote graphics 4. Expand Your Reach List your podcast on all...