Wavve Audio Insider #126: More News About AI, Your Future Podcast Partner


In today’s email:

  1. Has AI Found Emotion? Do We Care?
  2. Design of the Week
  3. Missed and Listed

Has AI Found Emotion? Why Do We Care?

Yesterday, ChatGPT announced a new iteration, GPT-4o. A lot of what the new model brings is improved performance. But it's also capable of audio responses with an emotional edge and it can attempt to recognize user's moods.

Soooo. What does this mean for podcasters? Emotion is a tough nut to crack. It's what makes people sound, well, like people. Any AI improvement making audio sound more real, is one that podcasters should pay attention to.

AI improvements can certainly aid in podcast content creation. But imagine a singular host adding depth to a podcast with an AI partner. The more realistic that AI co-host sounds, the better.

We've said it here before, AI is part of the future. So keep an eye on it. It'll no doubt help make podcasting easier, and it's always good to be on the side of the bots when they become self-aware.


DESIGN OF THE WEEK

Analysis: We're back to audio books as examples of great design, but that's because the design for these is usually pretty well done. This one is striking. The deep reds, the clever carry through of the crescent moon shape into the font...it's aspect like this that work. We've had some fairly simple, but effective, designs examples lately. This is detailed and intricate, but works like a charm.


MISSED AND LISTED

💲 Podcast ad revenue is seeing accelerated growth in 2024. See details.

🎧 Smart people are listening to same podcast. WSJ tells you which one.


📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who?
Spotlight your brand in our newsletter! Join the fun, grab limited spots, and reach thousands.
Act fast!💡🌠

This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text.

Wavve Audio Insider

Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.

Read more from Wavve Audio Insider
Podcast Awards, Video Boom & Market Shifts

In Case You (Were Podcasting and) Missed It Golden Globes to add best Podcast Category in 2026For the first time, the Golden Globes will include a Best Podcast category, choosing six nominees from the top 25 shows ranked by data firm Luminate. This shows podcasting’s growing cultural impact and industry recognition. Read more Podcast episode releases decline in JuneNew podcast episodes dropped 4.7% in June versus May. Spotify leads with 26.6% market share, while Spreaker, Buzzsprout, Podbean,...

Struggling with Podcast Burnout? Try These 5 Creative Hacks

Stay Creatively Inspired: 5 Tips Every Podcaster Needs Feeling stuck? Here’s how to keep your podcast fresh and inspired: Rotate Your Format Mix solo episodes, interviews, Q&A, or storytelling — treat your podcast like a TV season with new arcs to keep it exciting. Follow Your Curiosity What confuses you in your niche? What would you Google at 2 a.m.? Let your own questions spark fresh content. Crowdsource Ideas Ask your audience what they want! Host AMAs or polls to discover new topics and...

Podcast Ads Are Exploding — Don’t Get Left Behind

The Podcast Ad Boom: What You Need to Know Right Now The podcast advertising market is growing rapidly, creating significant opportunities for podcasters: 78% of agencies and brands are already advertising in podcasts — that’s a 5X increase since 2015. 69% say they plan to spend on podcast ads in the next six months, setting a new eleven-year record. 91% have discussed podcast advertising as a potential media investment, indicating strong interest. Despite this growth, many advertisers are...