In today’s email:
What Podcasters Can Learn From True Crime SuccessesTrue Crime is obviously one of the most popular podcasting genres. Successful podcasts in that space can offer some good lessons that apply throughout podcasting. A few weeks ago, Sounds Profitable hosted a panel discussion at South by Southwest featuring true crime podcasters. They featured that interaction in a recently posted article that highlighted these five interesting takeaways/tips.
These are all great to keep in mind, and I'm especially drawn to treat your listeners like partners. That should be first and foremost when putting together a podcast. Good stuff from Sounds Profitable.👏🏽👏🏻 Analysis: Getting people to listen starts with being transparent about what your podcast topic is. The topic here is clearly and succinctly stated in the top right graphic. Blue is a popular color in these designs, and here, the varying shades of it work well together. We've mentioned before the importance of stating where your podcast can be found, and that's done well here too. Good work! 😳 Is AI good or bad? The answer is complicated. Find out why. 🎧 2 Jomboy Media podcasts joining Dan Patrick's network. Learn more. Find your next favorite podcast with EarBuds! 5 podcast recommendations on a theme. Each week is curated by a different person. You can even curate a list for us! Subscribe now. 📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
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In Case You (Were Podcasting and) Missed It Audio Still #1 for Podcast ListeningNew research shows audio remains dominant: only 8% watch podcasts exclusively on YouTube, and most YouTube viewers also listen elsewhere. Apple Podcasts Releases 2025 Top ChartsApple shared 2025’s most popular shows, new launches, most followed, most shared, and top channels across 70 countries. New Study: The Real Cost of Adding VideoA fresh report finds video production is 77% more expensive, requires 50% more...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
Using Music in Your Podcast (What You Need to Know) Music can boost your podcast’s identity and professionalism — but only when used legally and thoughtfully. When to Use Music Short intro/outro themes help branding. Background beds and transitions can add mood but increase editing time. Keep all music brief and unobtrusive. Legal Music Options Royalty-free tracks (licensed once or via subscription). Creative Commons music (many options free with attribution). Public domain works (but only if...