In today’s email:
What Podcasters Can Learn From True Crime SuccessesTrue Crime is obviously one of the most popular podcasting genres. Successful podcasts in that space can offer some good lessons that apply throughout podcasting. A few weeks ago, Sounds Profitable hosted a panel discussion at South by Southwest featuring true crime podcasters. They featured that interaction in a recently posted article that highlighted these five interesting takeaways/tips.
These are all great to keep in mind, and I'm especially drawn to treat your listeners like partners. That should be first and foremost when putting together a podcast. Good stuff from Sounds Profitable.👏🏽👏🏻 Analysis: Getting people to listen starts with being transparent about what your podcast topic is. The topic here is clearly and succinctly stated in the top right graphic. Blue is a popular color in these designs, and here, the varying shades of it work well together. We've mentioned before the importance of stating where your podcast can be found, and that's done well here too. Good work! 😳 Is AI good or bad? The answer is complicated. Find out why. 🎧 2 Jomboy Media podcasts joining Dan Patrick's network. Learn more. Find your next favorite podcast with EarBuds! 5 podcast recommendations on a theme. Each week is curated by a different person. You can even curate a list for us! Subscribe now. 📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Podcasting Trends 2025: What Podcasters Should Watch Educational shows surge – 88% of listeners now tune in to learn. AI adoption grows – 1 in 4 creators already use tools for quality, transcripts, and notes. Short clips drive discovery – 30–60 sec videos on TikTok, Shorts, and Reels boost reach. Monetization expands – Podcast ad revenue is on track to surpass $4B in 2025, with live events adding more income streams. Video podcasts retain audiences – Viewers stay longer when they can watch...
In Case You (Were Podcasting and) Missed It Podcast Growth Slows as Industry Matures The Podcast Landscape report shows slower U.S. growth, mainly from multicultural audiences. Learn more IAB Upfront Returns with Focus on Video and Metrics On Sept 30, IAB’s Podcast Upfront in New York will spotlight new shows, monetization tools, and AI-driven measurement. Learn more Acast Launches Free Ads Academy Acast’s new Ads Academy offers two free courses and certification in podcast advertising. Learn...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.