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Tuesday Tips: Why Your Podcast Needs an Editorial Calendar
Wavve Tips: How to Create a Podcast Editorial CalendarWe've covered this before, but with 2025 rapidly approaching thought it would be a good idea to reiterate just how important an editorial calendar is to your podcast, your efficiency, and your sanity (trust us). If you don't already map out your strategy, make 2025 the year you do. The Wavve blog has some tips on creating an effective editorial calendar. The benefits are obvious (and not at all limited to these four).
Proven Editorial Calendar ToolsThere are plenty of options when it comes to actually getting your calendar up and running. The good news is that many quality options are free.
These are just a sample of the possibilities. There are limitless options on the interwebs.
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Industry Spotlight: The Overlooked Audience Driving Future Podcast Growth Podcast listening time is rising — now over 6 hours 20 minutes per week — even as overall reach flattens. The industry’s biggest growth opportunity, according to the latest analysis, is women 55+, a demographic that currently spends far less time with podcasts than men and adults 18–54. Why it matters: Podcasts are the #1 ad-supported medium for capturing attention among both men and women. They are also the most...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
How to Make Your Podcast Truly Great Want to level up your podcast? This guide highlights the essentials: Know your audience — niche targeting makes content more engaging. Cut the jargon — explain complex terms so listeners never feel lost. Use transcripts — improve accessibility, SEO, and repurposing. Keep intros tight — limit ads and housekeeping. Upgrade sound quality — clean audio, good mic technique, and a treated room matter. Prepare as a host — research, structure, and strong...