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Improve the Podcast App Experience and You Grow Larger Audiences
How to Improve the Apps that Provide PodcastsSounds Profitable takes an informative look at why podcasts aren't "daily drivers" for listeners and what effect the apps that provide podcasts have on this lack of daily consumption. The article offers up three things that the best daily drivers of podcast content provide:
This is just a hint of what the well-written article offers. Read the full post here. "All we need to do is examine the platforms and channels (listeners) are using daily, and ask ourselves, honestly, what do we find wanting about how podcasting is delivered to those audiences?
In all cases, the content is great. We have great radio content, great content on Facebook, great content on YouTube, and yes, amazing podcast content. It is the applications that deliver that content, however, that interest me..."
Tom Webster, Sounds Profitable
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Using Music in Your Podcast (What You Need to Know) Music can boost your podcast’s identity and professionalism — but only when used legally and thoughtfully. When to Use Music Short intro/outro themes help branding. Background beds and transitions can add mood but increase editing time. Keep all music brief and unobtrusive. Legal Music Options Royalty-free tracks (licensed once or via subscription). Creative Commons music (many options free with attribution). Public domain works (but only if...
TV & Film Podcasts: A Massive Growth Opportunity New research shows a huge untapped space in podcasting: Big audience potential: Over half of Americans want TV/film podcasts, but only 19% listen today. They influence streaming:16% of listeners have subscribed to a streaming service after hearing about a show. Highly engaged fans: 79% recommend podcasts to others — strong word-of-mouth power. Smart TVs fuel discovery: More podcast listening now happens on smart TVs, tightening the link between...
How to Get Your Podcast Recognized Awards boost your podcast’s credibility, visibility, and authority — even a nomination can help you stand out. Why Awards Matter Build trust with listeners Improve search visibility Open doors to sponsors & press How to Prepare Refine your format and keep it consistent Improve audio quality Strengthen branding Gather reviews & mentions for social proof Submitting & Promoting Pick awards that fit your genre Announce nominations across your channels Use badges...