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Tuesday Tips: The Pros and Cons of Video Podcasting
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The Pros and Cons of Video PodcastingVideo podcasting, and its rise in popularity, was a big story in 2024. If you want to connect to a larger audience, video should be a consideration. Wavve is here to help. A Wavve blog post tackles the good and bad with video, weighing 5 positive aspects and 5 hurdles that come with creating video podcasts. But Wait, There's MoreThere's a great, in-depth article on EMarketer that outlines YouTube's podcast dominance, and also offers a glimpse into future video trends.
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
In Case You (Were Podcasting and) Missed It Podcast Growth Slows as Industry Matures The Podcast Landscape report shows slower U.S. growth, mainly from multicultural audiences. Learn more IAB Upfront Returns with Focus on Video and Metrics On Sept 30, IAB’s Podcast Upfront in New York will spotlight new shows, monetization tools, and AI-driven measurement. Learn more Acast Launches Free Ads Academy Acast’s new Ads Academy offers two free courses and certification in podcast advertising. Learn...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
Podcast Marketing in 2025: What Every Podcaster Should Know Fresh strategies to grow and promote your podcast this year. Be everywhere: list your show on all major directories. Many listeners only search within their favorite apps. Think long-term: marketing is about consistency; keep posting, promoting, and engaging with your audience. Leverage social proof: ask listeners for reviews and ratings — they build trust and visibility. Read the full article Create Viral Podcast Videos in Seconds...