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Tuesday Tips: Modern Journalism Has Room for Podcasts, Be Sure You're Taking Advantage
Wavve Insights: The Role of Podcasts in Modern JournalismLast week, we referenced a Sounds Profitable article touching on this topic. This week we're diving in a little deeper. Podcasts have become a significant force in modern journalism, transforming how news is reported, consumed, and understood. Their unique format allows for in-depth storytelling, diverse perspectives, and the ability to reach audiences on-the-go. Learn about how podcasts fit into the journalistic landscape by reading our recent Wavve blog post. Bonus Wavve Insights: Tips for Recording High-Quality Podcasts on the GoIf journalism is you podcast niche (see above) then it's a good idea to be nimble. You may frequently need to physically go to the where the stories are, rather than record from the comfort of your own studio. Wavve offers six valuable tips on how you can produce excellent content from virtually anywhere.
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
How to Promote Your Podcast Effective promotion starts with a solid show. Validate a few episodes, then focus on clear messaging and consistent systems. 1. Build the Basics Define your topic, audience, and value. Create a clean, SEO-friendly website for easy discovery. 2. Use Your Own Channels Send episode updates via email. Share clips, quotes, and summaries on social. 3. Repurpose Smartly Short video clips Written summaries Simple quote graphics 4. Expand Your Reach List your podcast on all...
Podcast Diversity Report Reveals Major Gaps A new USC Annenberg Inclusion Initiative study shows that top U.S. podcasts still lack meaningful diversity—especially compared to leading TV, film, and music. Key findings: 64% of hosts on top 2024 U.S. podcasts are men. Video podcasts skew even more male, with the biggest imbalance in business & tech—92% male-hosted. Women-hosted shows still feature mostly male guests (54%). True crime is the only category with a female-majority of hosts (53%),...
Find Your Next Podcast Topic Choosing a strong topic is one of the most important steps in launching (or refreshing) a podcast. When you pick something you're genuinely curious about, it’s easier to stay consistent — and much easier to attract listeners who stick around. This guide offers 60+ niche topic ideas ranging from psychology, tech, DIY, reviews, outdoor adventures, storytelling, and true crime to finance, branding, food, fitness, and more. You’ll also find 15 podcast format options —...