Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Tuesday Tips: Modern Journalism Has Room for Podcasts, Be Sure You're Taking Advantage
Wavve Insights: The Role of Podcasts in Modern JournalismLast week, we referenced a Sounds Profitable article touching on this topic. This week we're diving in a little deeper. Podcasts have become a significant force in modern journalism, transforming how news is reported, consumed, and understood. Their unique format allows for in-depth storytelling, diverse perspectives, and the ability to reach audiences on-the-go. Learn about how podcasts fit into the journalistic landscape by reading our recent Wavve blog post. Bonus Wavve Insights: Tips for Recording High-Quality Podcasts on the GoIf journalism is you podcast niche (see above) then it's a good idea to be nimble. You may frequently need to physically go to the where the stories are, rather than record from the comfort of your own studio. Wavve offers six valuable tips on how you can produce excellent content from virtually anywhere.
📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
Wavve Audio Insider
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
5 Scheduling Mistakes That Hurt Your Podcast’s Social Media Scheduling posts saves time — but if you’re not careful, automation can backfire. Here are the key pitfalls to avoid: Over-scheduling: Too many pre-planned posts make your feed feel rigid and out of touch. Keep room for timely content. Same post everywhere: Each platform needs its own tone and format — don’t copy/paste. Ignoring analytics: Review performance regularly or you’ll keep posting at the wrong times. Outdated posts: Bulk...
Industry Spotlight: The Overlooked Audience Driving Future Podcast Growth Podcast listening time is rising — now over 6 hours 20 minutes per week — even as overall reach flattens. The industry’s biggest growth opportunity, according to the latest analysis, is women 55+, a demographic that currently spends far less time with podcasts than men and adults 18–54. Why it matters: Podcasts are the #1 ad-supported medium for capturing attention among both men and women. They are also the most...