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Tuesday Tips: How to Use Cross-Promotion To Build Your Audience
Wavve Insights: The Benefits of Cross-Promotion for Podcast GrowthHave friends in the podcasting space? If not, it's not a bad idea to make a few. One extremely effective strategy to boost your podcast’s reach is cross-promotion, which involves partnering with other podcasters or platforms to mutually promote each other’s content. ​Wavve explains how cross-promotion can benefit your podcast growth and provides some practical ways to implement it. Bonus Wavve Knowledge: Learn From the Multi-Pronged Approach of VoxCross-promotion doesn't have to be just between separate podcasts. If you prefer to be a podcasting lone wolf, you can still promote your podcast effectively by employing several platforms. Vox's Explain It To Me series combines a weekly podcast, newsletter, and video series. It's a smart way to reach an audience, and build loyalty. Vox knows what they're doing, and it's not a bad idea to follow their lead. Consider combining some (or all) of these platforms as an approach to reach a bigger audience:
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
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Sponsored by: Raptive Make more money from your website & future-proof your business with Raptive—guaranteed Cash in on your content in a bigger way! Join Raptive and earn a +15% higher RPM on top of year-over-year growth—guaranteed. As the world’s largest ad management platform, our best-in-class ad code optimizations, direct sales team, exclusive partnerships, and customized recommendations deliver industry-leading RPMs. Plus, you will immediately gain access to a team of 350+ experts and...