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Tuesday Tips: How to Make Podcast Merchandising a Lucrative Side Hustle
Merchandising, Your Podcasting Side HustleSo, you've built up a modest audience with your podcast. You can certainly reap the benefits of that with advertising revenue, sponsorships and other "on-air" tactics. But what about cool merch? Merchandising is an excellent way for podcasters to engage with their audience, promote their brand, and generate additional revenue. Check out Wavve's step-by-step guide on how to create a merchandising strategy. Good luck selling! Bonus Wavve Knowledge: Tips for Podcast Cover Art DesignIf you want to sell coffee mugs and t-shirts, then you're gonna need cool promotional design. Comic sans isn't gonna cut it. Wavve has tips to consider when creating your podcast cover art, and your podcast design in general. Creating something that people will remember helps to build your audience and your merch sales.
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
TV & Film Podcasts: A Massive Growth Opportunity New research shows a huge untapped space in podcasting: Big audience potential: Over half of Americans want TV/film podcasts, but only 19% listen today. They influence streaming:16% of listeners have subscribed to a streaming service after hearing about a show. Highly engaged fans: 79% recommend podcasts to others — strong word-of-mouth power. Smart TVs fuel discovery: More podcast listening now happens on smart TVs, tightening the link between...
How to Get Your Podcast Recognized Awards boost your podcast’s credibility, visibility, and authority — even a nomination can help you stand out. Why Awards Matter Build trust with listeners Improve search visibility Open doors to sponsors & press How to Prepare Refine your format and keep it consistent Improve audio quality Strengthen branding Gather reviews & mentions for social proof Submitting & Promoting Pick awards that fit your genre Announce nominations across your channels Use badges...
In Case You (Were Podcasting and) Missed It TikTok Enters PodcastingTikTok is officially moving into podcasting, launching the TikTok Podcast Network with up to 25 creator-led shows. The platform is partnering with iHeartMedia to build new video-ready studios in LA, NY, and Atlanta, alongside co-branded radio stations and live events. Apple Adds AI-Generated ChaptersApple Podcasts will introduce automatic AI-created chapters for nearly all episodes with the release of iOS 26.2 next...