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Tuesday Tips: How to Get Sponsors and Earn Revenue
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A Note From the EditorWe put together the weekly Wavve newsletters to help all of you in the podcast industry succeed. We're changing up the format a bit to provide even more insights about podcasting, building your own personal brand, content marketing, and other fun stuff. Expect to see more stories from others who sit behind a microphone, more tips and tricks on how to succeed, and our takes on industry news and trends. We're excited about the changes we're making and hope you are too. Happy podcasting! Wavve Insights: Podcast Sponsorship, How to Attract and Keep SponsorsPodcast sponsorship is a great way to monetize your content and build lasting relationships with brands. Attracting and keeping sponsors requires a strategic approach that balances the needs of your audience with those of your sponsors. A recent Wavve blog post provides six tips on how to attract coveted sponsorships. One of the biggest points out of the six focuses on creating a media kit. That's not always on the to-do list for rookie podcasters, but it's important. Consider it a podcast resume. A strong media kit conveys why you appeal to specific sponsors, and can earn you revenue.
📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
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Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
In Case You (Were Podcasting and) Missed It Podcast Growth Slows as Industry Matures The Podcast Landscape report shows slower U.S. growth, mainly from multicultural audiences. Learn more IAB Upfront Returns with Focus on Video and Metrics On Sept 30, IAB’s Podcast Upfront in New York will spotlight new shows, monetization tools, and AI-driven measurement. Learn more Acast Launches Free Ads Academy Acast’s new Ads Academy offers two free courses and certification in podcast advertising. Learn...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
Podcast Marketing in 2025: What Every Podcaster Should Know Fresh strategies to grow and promote your podcast this year. Be everywhere: list your show on all major directories. Many listeners only search within their favorite apps. Think long-term: marketing is about consistency; keep posting, promoting, and engaging with your audience. Leverage social proof: ask listeners for reviews and ratings — they build trust and visibility. Read the full article Create Viral Podcast Videos in Seconds...