A Note From the EditorWe put together the weekly Wavve newsletters to help all of you in the podcast industry succeed. We're changing up the format a bit to provide even more insights about podcasting, building your own personal brand, content marketing, and other fun stuff. Expect to see more stories from others who sit behind a microphone, more tips and tricks on how to succeed, and our takes on industry news and trends. We're excited about the changes we're making and hope you are too. Happy podcasting! Wavve Insights: Podcast Sponsorship, How to Attract and Keep SponsorsPodcast sponsorship is a great way to monetize your content and build lasting relationships with brands. Attracting and keeping sponsors requires a strategic approach that balances the needs of your audience with those of your sponsors. A recent Wavve blog post provides six tips on how to attract coveted sponsorships. One of the biggest points out of the six focuses on creating a media kit. That's not always on the to-do list for rookie podcasters, but it's important. Consider it a podcast resume. A strong media kit conveys why you appeal to specific sponsors, and can earn you revenue.
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In Case You (Were Podcasting and) Missed It U.S. leads in video podcast growthAbout 15% of Americans listen to podcasts weekly, with many shows now available as videos on YouTube and TikTok. In contrast, Northern Europe still prefers traditional audio. The U.S. is leading the shift toward video podcasting. Read more Free SEO tool by PodsqueezePodsqueeze launched a free tool that helps podcasters improve discoverability by suggesting keywords, titles, and descriptions — no tech skills...
Gear Tips to Boost Your Podcast Quality After 500+ podcast episodes, Buzzsprout’s Alban Brooke shares the gear he actually recommends — no affiliate links, just honest, real-world advice from years of hands-on experience. Best beginner setup under $100 — including why the Samson Q2U mic is a game changer for clear audio without extra equipment. Pro-level gear that delivers studio-quality sound, perfect if you want to upgrade without overspending. Key tip: Always monitor your recording with...
Off the Mic, Into the Room: Why Live Events Matter More Than Ever More than downloads and CPMs — what your podcast really needs is a room full of real people. In a landscape flooded with AI-generated content, live podcast events are becoming the ultimate proof of authenticity — and a powerful revenue stream. Here’s why it matters: Build deeper trust with your audience Monetize beyond merch & ads Turn passive listeners into active community members Land high-value partnerships & brand deals...