Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Weekly Wrap: Joe Rogan's Big Score Wraps Up the 2024 Presidential Podcast Campaign
In Case You (Were Podcasting and) Missed It🗳️ There's power in podcasting. Joe Rogan's big interview score emphasizes the role of podcasts in this election. 🎧 This week's best of list from The Guardian includes five legacy podcasts that have a twist. There are some classics in here, like the amazing S-Town. 📺 But wait, there's more! Sounds Profitable offers up the second part of its examination into the differences between audio and visual podcast consumers. 🚀 Future stars. NPR release its list of honorable mentions from its 2024 Student Podcast Challenge. There's likely something to learn from the podcast youth. 📊 But what about all of those blogs? An insightful deep dive by Marketing Week into the current state and value of content marketing. And Now, Time for a Poll
📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who? This email goes to registered creators at wavve.co or those subscribed to The Wavve Blog. Wavve helps [WORK_ROLE GOES HERE] creators grow their influence online with social video and text. |
Wavve Audio Insider
Join 180,000+ creators receiving insider insights about the audio industry, covering podcasting, content marketing, and social media. Wavve is a technology company helping audio creators and brands easily amplify content to grow their audience, impact, and influence.
Industry Spotlight: The Overlooked Audience Driving Future Podcast Growth Podcast listening time is rising — now over 6 hours 20 minutes per week — even as overall reach flattens. The industry’s biggest growth opportunity, according to the latest analysis, is women 55+, a demographic that currently spends far less time with podcasts than men and adults 18–54. Why it matters: Podcasts are the #1 ad-supported medium for capturing attention among both men and women. They are also the most...
Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
How to Make Your Podcast Truly Great Want to level up your podcast? This guide highlights the essentials: Know your audience — niche targeting makes content more engaging. Cut the jargon — explain complex terms so listeners never feel lost. Use transcripts — improve accessibility, SEO, and repurposing. Keep intros tight — limit ads and housekeeping. Upgrade sound quality — clean audio, good mic technique, and a treated room matter. Prepare as a host — research, structure, and strong...