A Note From the EditorWe put together the weekly Wavve newsletters to help all of you in the podcast industry succeed. We're changing up the format a bit to provide even more insights about podcasting, growing your audience, content marketing, and other fun stuff. Expect to see more stories from others who sit behind a microphone, more tips and tricks on how to succeed, and our takes on industry news and trends. We're excited about the changes we're making and hope you are too. Happy podcasting! In Case You (Were Podcasting and) Missed It💵 An increase in podcast ad spending is always good news. Inside Radio reports that big spenders were even bigger spenders in June. 🐋 Fall down a ravine? Break an ankle on a hike? Get swallowed by a whale while kayaking? There's a podcast for that. The Denver Post has the story. 🧑🏼🎓 Sounds Profitable has a few ways to learn, learn and learn with their post, Educational Opportunities for the Podcast Industry. 🤖 Could AI eventually make SEO obsolete? This is a question posed in an article on SearchEngineLand.com. The clear answer is, only after the bots become self-aware. ✅ How many "essential" podcasting stats do you need? Even the most information-hungry podcaster should be satisfied with this list of 110.
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Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.
How to Land Podcast Sponsorships in 2025 Sponsorships can turn your podcast from a passion project into a business — but in 2025, brands want more than big numbers. They’re choosing creators who consistently deliver value and trust. What brands look for: • Audience fit: Engagement over size. • Trust & influence: Loyal listeners who act on your word. • Consistency: Regular releases build reliability. • Professionalism: Strong audio, clean edits, and a solid media kit. • Value alignment: Shared...
In Case You (Were Podcasting and) Missed It Steven Bartlett Launches Video Podcast PlatformThe Diary of a CEO host Steven Bartlett and ex-MrBeast engineer Roxcodes debuted Flightcast, an all-in-one tool to host, analyze, and grow video podcasts across major platforms. Learn more Global Buys The Fellas StudiosUK media group Global acquired The Fellas Studios, home to hit show Saving Grace, expanding its podcast slate under the new Global Studios brand. Learn more “Kill List” Wins Podcast of...