Weekly Wrap: Examining News Podcast Listeners, Podcasting Tips from Kids, and More


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In Case You (Were Podcasting and) Missed It

😲 Strange bedfellows. SiriusXM is hoping YouTube and Spotify can help them grow.

🗞️ Next Wednesday, Sounds Profitable hosts a webinar that examines the audience listening to news podcasts. Register here.

🚀 Three brothers are behind the podcast that just dethroned Joe Rogan from the most popular podcast spot.

👵🏼 Check out this social media trend. Welcome to Grandmacore.

👏🏽 Here's how grade school kids make a great podcast.


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udio Leads, Apple Charts Drop & Video Costs Revealed

In Case You (Were Podcasting and) Missed It Audio Still #1 for Podcast ListeningNew research shows audio remains dominant: only 8% watch podcasts exclusively on YouTube, and most YouTube viewers also listen elsewhere. Apple Podcasts Releases 2025 Top ChartsApple shared 2025’s most popular shows, new launches, most followed, most shared, and top channels across 70 countries. New Study: The Real Cost of Adding VideoA fresh report finds video production is 77% more expensive, requires 50% more...

Best-of Season, Wrapped Stats & BIFA Win

Another week, another round of “creators are the future and everyone else is just catching up.” We’re here to break down what happened across music, podcasts, audiobooks, and film—so you don’t have to doomscroll before your first coffee.

How to Choose the Right Music for Your Podcast

Using Music in Your Podcast (What You Need to Know) Music can boost your podcast’s identity and professionalism — but only when used legally and thoughtfully. When to Use Music Short intro/outro themes help branding. Background beds and transitions can add mood but increase editing time. Keep all music brief and unobtrusive. Legal Music Options Royalty-free tracks (licensed once or via subscription). Creative Commons music (many options free with attribution). Public domain works (but only if...