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In today’s email:

1. Tips for Starting a Podcast From Someone Who Just Did
2. Turn Your Insta Feed Into Revenue
3. Missed and Listed

Tips to Starting a Podcast From Someone Who Just Did

Learning from those who've already done the initial work and got their podcast rolling is never a bad idea. Chauncey Zalkin recently started Actual People, a podcast that covers a range of societal issues.

Zalkin wrote an informative article on Inc.com sharing why she started a podcast and tips for others. The five main tips (that provide insights for both beginners and veteran podcasters) highlighted in the article were:

• Examine Your Brand Pillars
• Leverage Existing Content
• Look at the Cultural Context
• Feature Insightful Conversations with Leaders
• Don't Be Salesy

Zalkin's insights are solid, and so is her approach. Her website is a great example of how put together a web presence to back up your podcast. In one page it succinctly shares a summary of the podcast and Zalkin's impressive credentials and bio. It's a good template to follow for your own podcast webpage.👍🏻

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Analysis: The font could maybe use a little tweaking, but who's looking at the font when there's an amazing landscape photo behind it. This is prime example of using great imagery to carry your message. Melissa's mountain pic is inspiring, and a perfect introduction to a podcast about health and wellness.

🎙️ The podcast host who also manages a $1 trillion fund. Learn more.

💻 The Lonely Island does the worst podcast promo ever. See how bad.

📢^^ YOUR AD HERE! Knock, Knock. Who's there? Spotlight. Spotlight, who?​
Spotlight your brand in our newsletter! Join the fun, grab limited spots, and reach thousands. Act fast!💡🌠

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