Podcast Growth Unlocked: Industry Stats, Big Wins & What’s Next



In Case You (Were Podcasting and) Missed It

  • Podcasting’s Growth Just Got a New Metric
    Edison Research reveals the massive scale of the US podcasting industry—and introduces a new way to track its long-term growth potential. Read more
  • Joe Budden Makes $1M+ a Month on Patreon
    With over 70,000 subscribers, The Joe Budden Network proves that creators can stay independent and still build multi-million dollar podcast businesses. Read more
  • First Keynotes Announced for Podcast Movement 2025
    UK podcast leader Goalhanger, Edison Research’s Gabriel Soto, and top growth strategists are set to headline this year’s biggest podcasting conference. Read more
  • Tom Webster Wins Big for Podcast Data Storytelling
    Sounds Profitable takes home “Best Data Storytelling” at the Content Marketing Awards—marking Tom Webster’s second major win for podcast insights and research. Read more

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5 Tips to Instantly Grow Your Podcast

Essential Podcasting Tips to Grow Your Show Know Who You’re Talking To Before hitting record, get clear on who your audience is — their interests, struggles, and goals. Tailoring your content to them makes your podcast far more focused and impactful. Invest in Good Podcast Gear While it’s easy to start a podcast with basic tools, high-quality equipment helps your show stand out among millions of podcasts and attracts more discerning listeners. Master Clean Recording HabitsStart with clear,...

Can Podcasting Grow Without Losing Its Soul?

Podcasting’s Growth vs. Preservation: What’s Next? Video is booming: YouTube podcasts are expanding the audience — but traditional RSS episode production dipped slightly. Audience demand is strong: Listeners are spending around 6 hours per week with podcasts, showing healthy growth despite supply shifts. Global concerns: France aims to protect cultural audio formats like documentaries, the UK seeks economic recognition for podcasting, and Canada fears losing local voices to U.S.-dominated...

5 Quick Wins for Better Podcast Interviews

Top Tips for Hosting Great Podcast Interviews Choose Guests You’re Truly Curious About Your enthusiasm will engage listeners more than chasing big names. Do Your Homework Research your guest’s work, social profiles, and previous interviews to ask relevant questions. Set Clear Goals for the EpisodeKnow what you want your audience to learn or feel, and tailor your questions accordingly. Ask Open-Ended Questions Encourage stories and reflections instead of simple yes/no answers to spark deeper...